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Big Lizard's Big Idea
April - May 2009 (Austria)
November 2009 (UK)

Big Lizard hit the Donau and Wunderbar festivals on the Big Idea campaign trail in 2009. The lizard with the plan – a big character with an even bigger mission – when Big Lizard's Big Idea is in town we need you to make it a success. Come visit us over at the Big Idea Fun Bus. Meet Big Lizard and play a game. Make some very special new friends, and find out what you can do to help make the Big Idea a reality.

Let us find the right place for you, the place where you can make a difference. Whether appearing on TV on the 'Big Lizard's Big Fun Time Message Show', or taking part in hi-jinks on a parade, you'll always be happy to see more of the irrepressible Big Lizard. Once you're down with the Big Idea you'll get the insiders view of the Wunderbar Festival, so climb aboard the Big Idea Fun Bus and give the Big Lizard of fun a hug.

Big Lizard is a Disney-esque mascot character, whose irrepressible 'fun' persona examines the nature of such characters. Whereas costumed characters usually exist to advance promotional interests (be they commercial or social) Big Lizard is more ambiguous in purpose – and the 'Big Idea' itself is slippery and elusive. Is Big Lizard trying to sell something? trying to get you to join something? And if so, what? The presentation is bright and wholesome, but is the reality something you'd really want to be a part of? With a playful nod toward outlandish conspiracy theories, the work encourages participants to rethink their relationship to the world they inhabit, and never to take first impressions for granted.

You'll be having so much fun, when you step over and join us on the Big Idea Fun Bus!

Big Lizard's Big Idea is co-commission for Donau Festival (Austria) and Wunderbar Festival (UK).


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